And I said , because Facebook and Twitter , you follow people Tumblr , you follow things you're interested in . And so even back then , I was fascinated by the interest graph over the social graph . What tiktok has tapped into in the last three years has completely changed and will change everything we're all doing .
I've gotten so much more back into , like , hard life , like , you know how ebsen flows , like , you know , right . Like interest and things of that nature . And so it's like , it would be fun to chop up that cars a little bit .
And he said , why ? And I said , because Facebook and Twitter , you follow people Tumblr , you follow things you're interested in . And so even back then , I was fascinated by the interest graph over the social graph .
Yeah . It , it's interesting . I'm very like that .
What tiktok has tapped into in the last three years has completely changed and will change everything we're all doing . And is the answer to your question , what we need to win on now is creative that is advertising that is educating or entertaining . And everybody here has to leave with two things .
