LA Unscripted | February 14th, 2023

I'm very fortunate and very blessed to be the owner along with my family of the El Cholo restaurants . Cholo was a restaurant first started by my grandparents in 1923 . When they first started the restaurant , they call it Sonora Cafe because they came from the state of Sonora and then two years into it , a gentleman walked in and while I was waiting for his lunch to come , he doodled a little man who's our character and wrote El Cholo underneath .

LA Unscripted | February 14th, 2023

My mother was the waitress and she took it to my grandfather and he said , I like that so much . Today , we're changing the name of the restaurant to El Cholo . And we're gonna use this man as our figure , who is this beautiful woman ?

LA Unscripted | February 14th, 2023

I'm Ron Salisbury . I'm very fortunate and very blessed to be the owner along with my family of the El Cholo restaurants . Cholo was a restaurant first started by my grandparents in 1923 .

LA Unscripted | February 14th, 2023

Cholo was a restaurant first started by my grandparents in 1923 . When they first started the restaurant , they call it Sonora Cafe because they came from the state of Sonora and then two years into it , a gentleman walked in and while I was waiting for his lunch to come , he doodled a little man who's our character and wrote El Cholo underneath . My mother was the waitress and she took it to my grandfather and he said , I like that so much .

LA Unscripted | February 14th, 2023

You don't go in it to make money , you go into it because you love doing what you're doing and if you do it well enough , you'll be rewarded . El Cholo's been in L A for 100 years . Cheers to 100 more .