How to Be More Creative | Rick Rubin & Dr. Andrew Huberman

It's pretty , usually it's pretty straightforward , you know , when you have two choices , which you like better . And I think most creativity can be boiled down to that . That's very different than I wonder how this is going to perform on certain social media platforms .

How to Be More Creative | Rick Rubin & Dr. Andrew Huberman

When something feels creatively right ? And you're sensing it and um and you're there , let's say in the studio or maybe even you're listening to something that somebody sent you .

How to Be More Creative | Rick Rubin & Dr. Andrew Huberman

So limiting your palate to something manageable forces you to solve problems in a different way . Now , in our um in our digital age , um music wise , you can make anything um digitally , there's no like in , in , there was a time when , if you didn't have a guitar in the studio , you couldn't record guitar or if you didn't , if you couldn't hire an orchestra , there couldn't be orchestra on your recording now , you can just call any of those things up . So there's infinite choices and infinite choices don't necessarily lead to better uh better compositions or better .

How to Be More Creative | Rick Rubin & Dr. Andrew Huberman

It's like , hm , maybe I put too much salt and you , and you know , when you taste it , it's like , it's , it's that simple , um , being in tune enough with ourselves to really know how we feel in the face of knowing that other people might feel very differently , which is part of the challenge . It's like , um , if everyone tells you a AA , a AAA and you listen and you're like , that's b um , as an artist , it's important to be able to say to me it's b and that's a di , it's a disconnect because so much of , you know , when we go to school it's to get us to follow the rules and in art it's different because the , the rules are there as a scaffolding to be , um chipped away as need be . Sometimes they're helpful , sometimes they're not and sometimes we'll even impose our own rules to give something its shape .

How to Be More Creative | Rick Rubin & Dr. Andrew Huberman

And I think most creativity can be boiled down to that . That's very different than I wonder how this is going to perform on certain social media platforms . That's different than what is it when I'm tasting these two things , which is the one I wanna finish eating and , and if I were to say , hm , I like this one better , but it needs a little salt and then put a little salt on .