It was built by a consortium of L A's leading citizens , including the Chandlers from the L A Times as part of it . They put this big sign on the hill that said Hollywood land . So by the 19 forties , it was in pretty bad shape .
We have a nice architectural buildings , but there's other buildings that are just as significant elsewhere . But the one symbol that nobody else has is that Hollywood sign . If you think about it , there would be no Hollywood sign if it weren't for the Hollywood Chamber of Commerce .
If you think about it , there would be no Hollywood sign if it weren't for the Hollywood Chamber of Commerce . So the Hollywood sign started as a promotion for a real estate development . The development was called Hollywood Land .
He held a gala at the Playboy Mansion and I think it was 100 and $50 a plate and they raised over $40,000 from that towards the effort . And at that time , the chamber formed the Hollywood sign trust to help maintain it going forward . So that signs in great shape today , they continually monitor it to be sure it's seismically safe , even though it's fallen down in numerous movies .
It's an embarrassment , tear it down . So the city was planning to tear down the Hollywood sign . At which time the chamber stepped forward and said , well , we think it should be saved and the chamber is willing uh to rebuild it .
